Sam Fender and Adlib partnership moves stateside for North American Tour

Sam Fender’s recently completed North American tour represented a triumphant step in taking his unmistakable blend of anthemic rock and heartfelt storytelling across the Atlantic. Adlib, the technology integration specialists, provided touring audio and lighting, covering shows coast to coast from New York to Philadelphia, Washington D.C. to Oakland.

The tour represented an important milestone in the partnership between Sam Fender’s team and Adlib, as Sam embarked on his first major North American headline run, supported by Adlib’s growing presence in the region.

Rob Simpson, Production Manager for Sam Fender, comments, “As the American leg of the tour closed and we celebrated the Mercury Prize win, we’re looking back at what has been a brilliant season of events, from sell-out stadium shows to headline European festivals. The consistent delivery of Adlib is something I continue to rely on year after year. Whether it’s a full 360 stadium production or a festival lighting floor package, the same high standards of delivery are realised show after show. The support I receive from Adlib is invaluable. They’re far more than simply a supplier of audio, lighting, and video equipment, Adlib people form part of our core crew and have become irreplaceable members of the team. I couldn’t do what I do without their support, and in particular, Jordan Willis, who acts as our project manager and lives in the trenches with me from start to finish. For the USA leg, we had the continued support of Adlib. The touring lighting and audio packages supplied stateside by Adlib meant I had the continuity of service I have become accustomed to in the UK and around the world.”